Futurist Alvin Toffler popularised the term ‘information overload’ in his book, Future Shock, written in 1970. He highlights the negative impact of vast amounts of information on making decisions: ‘When the individual is plunged into a fast and irregularly changing situation… his predictive accuracy plummets. He can no longer make the reasonably correct assessments on which rational behaviour is dependent.’

Read more at Suite101: Practical Tips to Avoid Information Overload.